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WhatsApp Marketing on the Official Business API

ADDAXART provides WhatsApp marketing on the official WhatsApp Business API: broadcasts to opted-in customers, a shared team inbox, chatbots, Click-to-WhatsApp ads and automated messages, all managed from our own platform, marketing.addaxart.com. Plans start free, with unlimited users on every plan, for businesses in India, the UAE, Canada and worldwide.

Official Business APIGreen tick supportTeam inbox & chatbotFree plan available
Freeplan to startWhatsApp Business API
6plans for every sizeFree to Enterprise
200agents on Unlimitedshared team inbox
2015in digital marketing10+ years

WhatsApp message charges set by Meta are billed separately at actual rates. Prices are per WhatsApp number.

KEY TAKEAWAYS

WhatsApp Marketing at ADDAXART, in short

  • ADDAXART offers WhatsApp marketing on the official WhatsApp Business API, run from its own platform, marketing.addaxart.com.
  • Features include broadcasts and retargeting, a multi-agent team inbox, templates with images and PDFs, chatbots, Click-to-WhatsApp ads, Shopify and WooCommerce integrations and analytics.
  • Plans: Free Forever (₹0), Basic ₹1,500, Pro ₹3,200, Premium ₹9,100 and Unlimited ₹45,000 per month, plus Enterprise. Meta's message charges are billed separately.
  • Messages go only to customers who have opted in, with easy opt-out, in line with WhatsApp's policies and data-protection laws.
  • We help with green tick (verified badge) applications, template approvals, chatbot flows and campaign strategy.
THE BASICS

What is WhatsApp marketing?

WhatsApp marketing is using WhatsApp to send customers offers, updates, reminders and support messages, and to chat with them one-to-one, through the official WhatsApp Business API so a business can message many opted-in customers at scale, with a team inbox and automation.

WhatsApp messages are read far more than email or SMS, and customers can reply instantly, ask questions and buy in the same chat. That makes WhatsApp ideal for offers, order updates, appointment reminders, abandoned cart recovery and customer support.

The official API keeps your number safe from bans, lets several team members reply from one number and connects WhatsApp to your website, store, ads and CRM.

APIWhatsApp Business APIHover or tap to flip
API

Meta's official API for businesses to message customers at scale, with templates and automation.

AppWhatsApp Business appHover or tap to flip
App

A free app for small businesses, limited to one device and manual messaging.

CTWAClick-to-WhatsApp adsHover or tap to flip
CTWA

Meta ads that open a WhatsApp chat with your business instead of a website.

What's included in our WhatsApp marketing

Everything you need to market, sell and support on WhatsApp.

Official API setup

WhatsApp Business API account, number connection and display name approval.

Broadcasts & retargeting

Personalised campaigns to segments of opted-in contacts.

Shared team inbox

Multiple agents reply from one number, with smart routing.

Templates with media

Approved templates with images, PDFs, buttons and contact details.

New

Chatbots & automation

No-code chatbots, FAQs, catalogues, carts and lead capture.

Click-to-WhatsApp ads

Meta ads that start WhatsApp chats, managed by our ads team.

Explore

Store integrations

Shopify and WooCommerce order updates and abandoned cart recovery.

Green tick support

Help applying for WhatsApp's verified business badge.

Analytics & reports

Delivery, read, click and reply rates for every campaign.

How we set up WhatsApp marketing

A clear, step-by-step process, so you always know what we are doing and why.

01

Account & number

Business verification and WhatsApp API number connected.

02

Contacts & consent

Opted-in contacts imported with country codes and groups.

03

Templates

Message templates designed and approved by Meta.

04

Automation

Chatbot flows, welcome messages and integrations.

05

Campaigns

Broadcasts and Click-to-WhatsApp ads launched.

06

Inbox & reports

Your team replies from the inbox; we report results.

WhatsApp Business API vs the WhatsApp Business app

Why growing businesses move to the official API.

WhatsApp Business API vs the WhatsApp Business app
WhatsApp Business API (ADDAXART)WhatsApp Business appUnofficial bulk tools
Bulk messagingYes, to opted-in contactsManual, limited listsYes, but risky
Number safetyOfficial, policy-compliantSafe for small useHigh risk of bans
Team inboxMultiple agents, one numberOne deviceNo
Chatbots & automationYesBasic quick repliesLimited
IntegrationsShopify, WooCommerce, CRM, adsNoneNone
Green tickCan applyNoNo
OUR OWN PLATFORM

Run your WhatsApp marketing on marketing.addaxart.com

ADDAXART built its own WhatsApp and email marketing platform, and runs its own campaigns on it. You get a branded client login to manage contacts, templates, campaigns and replies, while our team helps you plan and run everything.

marketing.addaxart.com
Role-based dashboardsClients see their own data; staff see only the accounts assigned to them.
Contacts with country codesAdd contacts one by one or bulk import, organise them in groups.
Template builderWhatsApp and email templates with images, PDFs and contact details.
Send under your brandMessages and emails go out under your own brand name.
One inbox for repliesCustomer replies on WhatsApp and email are handled from the portal inbox.
Clients, staff & rolesManage client accounts, team members and permissions in one place.

Who uses WhatsApp marketing

Any business that talks to customers on WhatsApp.

Fashion & e-commerceRestaurants & cloud kitchensClinics & healthcareReal estateSchools & coachingTravel agenciesSalons & spasRetail storesEventsFinancial services

Where we provide WhatsApp marketing

WhatsApp marketing for businesses in India and worldwide.

WhatsApp marketing in NoidaWhatsApp marketing in Greater NoidaWhatsApp marketing in DelhiWhatsApp marketing in GurugramWhatsApp marketing in MumbaiWhatsApp marketing in BengaluruWhatsApp marketing in JaipurWhatsApp marketing in DubaiWhatsApp marketing in Abu DhabiWhatsApp marketing in SharjahWhatsApp marketing in ReginaWhatsApp marketing in TorontoWhatsApp marketing in VancouverWhatsApp marketing in United StatesWhatsApp marketing in United Kingdom

WhatsApp marketing plans

Monthly plans per WhatsApp number, shown in your local currency. Unlimited users on every plan. See full plan features.

Free Forever

Freeforever

Free WhatsApp Business API · live chat · unlimited contacts · templates · green tick support

Basic

₹1,500/month

Broadcasting & retargeting · 1 owner + 5 agents · shared inbox · Shopify & WooCommerce

Pro

₹3,200/month

Campaign scheduler · click tracking · smart routing · analytics · access control

Premium

₹9,100/month

Priority support · higher speed · 1 owner + 9 agents · reports & webhook

Unlimited

₹45,000/month

Up to 200 agents · highest speed · 3 webhooks · dedicated account manager

Enterprise

Let's talkcustom quote

5 lakh+ messages a month · custom integrations · SSO · SLA support

WhatsApp Chatbot BuilderNo-code drag-and-drop chatbots, catalogues, cart and AI flow generation.
₹2,500
AI Chat AgentAn AI agent that answers sales and support chats like a human.
On request
Billed monthly + applicable taxes

Why choose ADDAXART for WhatsApp marketing

Our own platform

Run everything from marketing.addaxart.com, with your own client login.

Official & safe

Official Business API, opt-in only, so your number stays safe.

Strategy + setup + support

We plan campaigns, design templates and build chatbots for you.

Ads that start chats

Click-to-WhatsApp ads managed by our Meta Ads team.

Free plan to start

Start at ₹0 and upgrade as you grow.

We use it ourselves

ADDAXART runs its own WhatsApp marketing on the same platform.

Ready to sell on WhatsApp?

Tell us about your business and contacts. We will set up the official API, templates and your first campaign.

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WhatsApp marketing glossary

WhatsApp Business terms explained simply.

WhatsApp Business API
Meta's official platform for businesses to message customers at scale.
Template message
A pre-approved message format used to start conversations with customers.
Opt-in
A customer's permission to receive WhatsApp messages from your business.
Green tick
WhatsApp's verified badge for notable businesses.
Broadcast
One message sent to many opted-in contacts at once.
CTWA
Click-to-WhatsApp ads, which open a WhatsApp chat from a Facebook or Instagram ad.

WhatsApp marketing FAQs

What is WhatsApp marketing?

WhatsApp marketing is using WhatsApp to send opted-in customers offers, updates, reminders and support messages, and chat one-to-one, through the official WhatsApp Business API with a team inbox and automation.

What does ADDAXART's WhatsApp marketing include?

Official WhatsApp Business API setup, broadcasts and retargeting, a shared team inbox, templates with images and PDFs, chatbots, Click-to-WhatsApp ads, Shopify and WooCommerce integrations, green tick support and analytics, managed from marketing.addaxart.com.

How much do ADDAXART's WhatsApp marketing plans cost?

Plans are Free Forever (₹0), Basic (₹1,500), Pro (₹3,200), Premium (₹9,100) and Unlimited (₹45,000) per month per WhatsApp number, plus Enterprise. Prices show in your local currency. Meta's WhatsApp message charges are billed separately at actual rates.

Is the WhatsApp Business API really free?

Yes. The Free Forever plan includes the WhatsApp Business API, live chat, unlimited contacts and templates. Meta's per-message charges still apply when you send template messages.

Can I send bulk WhatsApp messages?

Yes, to customers who have opted in to receive messages from you, using approved templates. Sending to people who have not opted in breaks WhatsApp's rules and can get a number blocked.

Will my WhatsApp number get banned?

Using the official API with opted-in contacts and good-quality templates keeps your number safe. Unofficial bulk tools are what usually cause bans.

Can my team reply from one WhatsApp number?

Yes. The shared team inbox lets multiple agents reply from the same number, with routing and access control.

Do you build WhatsApp chatbots?

Yes. With the Chatbot Builder add-on (₹2,500/month) we build no-code chatbots for FAQs, catalogues, carts, bookings and lead capture, and we also offer an AI chat agent on request.

Can you help me get the WhatsApp green tick?

Yes. We help you prepare and submit your application for the verified badge. Approval is decided by Meta.

What is marketing.addaxart.com?

It is ADDAXART's own WhatsApp and email marketing platform, where clients get a branded login to manage contacts, templates, campaigns and replies, with role-based access for clients and staff.

Can WhatsApp connect to my Shopify or WooCommerce store?

Yes. We connect order confirmations, shipping updates and abandoned cart reminders from Shopify and WooCommerce.

Do you provide WhatsApp marketing outside India?

Yes. ADDAXART provides WhatsApp marketing for businesses in India, the UAE, Canada, the US, the UK and worldwide.

Mohd Adil
Reviewed by Mohd AdilFounder & Managing Director, ADDAXART · Last updated

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